Production Department

Position:     Copy Writer

Qualifications:    Bachelor in English/Chinese/Communications related. 

Grade Level:      Entry level.

Responsibility:    Commercial copywriting for clients specializing in Chinese-language media advertising; 

                             based upon information regarding client company's business, products, goals, size and

                             scope of media efforts required, apply knowledge of market conditions and develop

                             creative side of  commercial and institutional advertising campaigns; assist in writing

                             original copy in Chinese Mandarin language, including idiomatically and culturally

                             correct slogans or translations of  existing English-language slogans, for commercial

                             broadcast; propose text for review by clients; assist in ongoing assessment of

                             effectiveness of advertising campaigns, revision of advertising copy for future

                             placement, and continuing consultation with client companies to ascertain their goals and

                             wishes.

 

Position:    Graphic Designer

Qualifications:    Bachelor in Art or related. 

Grade Level:      Junior level.

Responsibility:   Conceptual design art work and copy layouts for producing still and animated

                            graphic formats.  Perform 2D and 3D computer animation design for TV

                            commercials, multimedia productions and on-air programs. Create illustrations and

                            photographs for presentation. Strong knowledge of layout principles and aesthetic

                            desirable animation design concepts. 

                            Draws sample of finished layout and presents to client  for approval. Supervision of 

                            other member of Graphic Designers assembling and preparing final layouts.  Review final

                            layout, advise clients and suggest improvement as well.

 

Position:    Commercial Designer

Qualifications:    Bachelor in Art or related. 

Grade Level:      Junior level.

Responsibility:   Originate and develop ideas to design appropriate packages for products and graphics

                            for corporate clients including for use on the websites (day-to-day site design and

                            creation) advertising. Consult with marketing, production, and sales departments to

                            establish design requirements. Research product packaging. Develop package design

                            considering factors such as type of product, target audiences, convenience in handling

                            and storing, distinctiveness for identification by consumer, product display, and simplicity

                             to minimize production costs. Evaluate design ideas based on factors such

                             as theme and concept, appealing appearance, design-function relationships, materials

                             and methods engineering, application, budget, price, production costs, methods of

                             production scheduling, market characteristics. Integrate findings, concepts and

                            sketch design ideas for product packaging using computer design software. Present

                            design to management and discuss need for modification and change. Develop and

                            maintain design concepts for corporate identities, logos, catalogs pages, brochures,

                            flyers, posters, uniforms, advertisement and graphics for advertising & marketing,

                            including e-mail promotional materials and web projects as necessary. Create the above

                            materials to maintain a unifying CIS (Corporate Identity System) using web and motion

                            computer software and other two-dimensional graphic software.

 

Marketing Department

Position:     Research Analyst

Qualifications:    Bachelor or Master degree in Marketing or Economic or related. 

Grade Level:      Junior level.

Responsibility:   Plan, design, and conduct focus group research aiming to gather an in-depth

                            understanding of viewer behavior, perceptions, opinions, beliefs and attitudes towards a

                            product, service, concept, advertisement, idea, or packaging for our clients’ TV

                            commercials. Investigate the why and how of consumer decision making. Review and

                            analyze economic and statistical data such as consumer spending, government spending,

                            customer preferences and buying habits and consumer reaction to new products and

                            package designs, using surveys and tests, and measure effectiveness of advertising

                            media to aid in sale of goods and services in order to prepare reports detailing results

                            of investigation, and to stay abreast of economic changes in the United States and

                            foreign countries. Establish research methodology and design format for data

                            gathering from surveys, opinion polls, and questionnaires to ensure efficient economic

                            research in advertising utilizing knowledge of available sources of data and various

                            econometric and sampling techniques. Formulate recommendations, policies, or plans to

                            aid in market interpretation or solution of economic problems. Provide recommendation

                            and changes for specific products for a specific group of clients, what media channels

                            should be selected, what methods of promotion should be adopted. Translate complex

                            numerical jargons into nontechnical written text for management. In the report,

                           explain what methodology was utilized to conduct the focus group research, findings

                           obtained, conclusion reached and recommendations made. Attend staff conferences to

                           submit findings and proposal to management, so that the management can adjust its

                           orientation and operation to meet the new potential market demand accordingly.

Web Development Department

 

Position:     Sr. Web Designer

Qualifications:    Bachelor in Computer Science or related, Master degree is highly desired. 

Grade Level:      Sr.  level.

Responsibility:    Require high proficiency of HTML, VBScript, JavaScript, ASP and Database

                             administration experiences. Willingness and ability to research and learn new web related

                             technologies. Working knowledge of web development software: Silverlight, Expression,

                             Front Page, Flash, Dreamweaver, SQL server, Android, Photoshop, and Illustrator.

                             Three years experience in Web site development and maintenance. 

 

Position:     Web Designer

Qualifications:    Bachelor in Computer Science or Equivalent. 

Grade Level:      Entry level.

Responsibility:    The primary role of this position is to act as a member of the Web Integration Team.

                             The qualified candidate will perform

                             HTML, VBScript, JavaScript and ASP authoring duties as required.  Working

                             knowledge of web development softwareFlash, Dreamweaver, Photoshop and

                             Illustrator.  English/Chinese bilingual is highly desired.

 

 

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